1. Healthcare

Subject Contact:
Denise Garth, Partner
Media Contact:
Michael Carroll
[email protected]
402-963-0198
[email protected]
845-735-0868
Strategy Meets Action | 75 Arlington Street - Suite 500 | Boston, MA 02116
FOR IMMEDIATE RELEASE
New SMA Report – The Changing Auto Insurance Landscape:
Influencers Driving Disruption and Change
Boston, Massachusetts, January 29, 2015 - Strategy Meets Action (SMA) a leading insurance
strategic advisory firm, has just released a new research report, The Changing Auto Insurance
Landscape: Influencers Driving Disruption and Change. The report emphasizes the change and
disruption that has arrived for auto insurance due to the convergence of multiple influencers, including
the shared economy, connected cars, Google and Apple connected car apps, and
autonomous/driverless vehicles. With so much change and disruption unfolding, insurers that embrace
these changes can create new opportunities and become part of a new breed of market leaders,
igniting a new future as a Next-Gen Insurer.
"While any one of these changes alone makes an impact, all four of these together – redefining
industry boundaries, customer relationships and loyalty, and long-held business assumptions and
models – will be huge," said Denise Garth, SMA Partner. "Change is here, exposing a new business
landscape. And along with it comes the inevitable disruption of auto insurance. How you respond is
strategically important for your companies' relevance and competitiveness."
The report highlights and discusses:
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The evolution of auto insurance and a continuation of traditional business assumptions.
Why change and disruption to the auto insurance industry is accelerating and inescapable.
The new capabilities driven by outside influencers. Shared transportation, connected cars
using the Internet of Things, mobile applications for connected cars from Google and Apple,
and autonomous vehicles are explored, including how they are individually and collectively
challenging and changing traditional business models and assumptions by redefining what a
product is, the risk assumptions, and who will offer the product.
The impact that all of this will have on revenue, products, service, and the customer
relationship, recognizing that significant revenue is put into play due to these influencers.
"The operational and profitability models based on historical auto insurance business assumptions are
significantly disrupted and will increasingly become irrelevant because of these influencers of change.
These changes will put significant revenue into play, both existing and new," Garth added. "Rather
than waiting for automotive, technology, and other industries to determine where this revenue at play
will go, insurers must begin to actively plan today."
Insurers, IT solution providers, and media that are interested in learning more should contact Denise
Garth at [email protected] or 402.963.0198.
More information about SMA is available via the following links:
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About Strategy Meets Action
Exclusively serving the insurance industry, Strategy Meets Action (SMA) blends unbiased research findings with expertise and
experience to deliver business and technology insights, research, and advice to insurers and IT solution providers. By leveraging best
practices from both the management consulting and research advisory disciplines, SMA takes a unique approach – offering an unrivaled
set of services, including retainers, research, consulting, events, and innovation offerings. We are dedicated to helping the business of
insurance modernize, optimize, and innovate for competitive advantage.
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75 Arlington Street, Suite 500, Boston, MA 02116
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