POSTER COMPETITION DESIGN BRIEF

2015 ADELAIDE FRINGE POSTER COMPETITION
Adelaide Fringe is calling on artists and graphic designers around Australia and beyond to submit designs for
the 2015 Poster Competition.
The theme for this year’s Poster Competition is ‘Experience Something New’. Audiences at next year’s
Fringe will be encouraged to discover unknown talent and go and experience something new and different.
We are looking for an original poster design that is surreal, illogical, absurd or an expression of absolute
nonsense.
The winning design will be incorporated into the official branding and marketing material for the 2015
Adelaide Fringe, exposing the lucky winner’s poster to an audience of over 1.9 million.
The winner will also receive a $2,000 cash prize and complimentary registration for the 2015 Adelaide Fringe
if they would like to stage an exhibition of their work.
Design Brief
All design submissions must be made online at www.adelaidefringe.com.au.
The poster design must in some way interpret the theme of the 2015 Adelaide Fringe – Experience
Something New.
The design may be in any medium and in any art form such as digital, illustration, painting, sculpture or
photography, however the final entry must be two dimensional.
Please keep in mind that the final design will form the basis of the 2015 Adelaide Fringe marketing material
and must be suitable for reproduction. The winning poster design will be used across the city in various
forms from very large street posters and vinyl banners to very small logos and advertisements.
Entries must be received by 5pm, Friday 5 September and must be accompanied by an official Fringe
poster entry form that can be downloaded at www.adelaidefringe.com.au.
Eligibility
There is no entry fee and as is the open access nature of the Adelaide Fringe, anyone is invited to submit an
entry into this competition, whether you live in Australia or overseas.
Judging
Entries will be judged by the Adelaide Fringe Director, Creative Producer and the Head of Marketing &
Business Development.
The winner will be notified by 26 September, 2014. The winning entry will be featured at a media poster
launch in October 2014 that the winning artist will be invited to attend.
Entry Specifications
Your original design may incorporate a range of materials and mediums , but your final entry must still be a
two-dimensional representation of these ideas.
Entries must be received by 5pm, Friday 5 September 2014 with a completed entry form.
The poster must be suitable for reproduction in both colour and black & white.
The poster must be suitable for reproduction in a number of ways from the very large scale (eg, street
posters, vinyl banners) to very small (eg, postage-stamp size for logos, advertisements press and online, and
stationery).
The winning design will need to demonstrate flexibility so that it can be used in full or in part, in a variety of
creative applications, for example; t-shirts; the Adelaide Fringe website; and on a range of printed material,
such as program booklets, signage and the FringeTIX box offices.
Submissions are to be made using the online entry form (found at www.adelaidefringe.com.au) in PDF or jpg
format only (max 5 MB).
The winner will be required to provide a layered Photoshop or InDesign version of the poster with a minimum
resolution of 300DPI at A1 size (594x841mm) or a scalable vector/EPS file - please keep this in mind when
creating your submission.
The winning design will be used in conjunction with the 2015 Adelaide Fringe logo. If you wish to
demonstrate how this might work in your design download the logo suite here.
If you use any images you haven’t created yourself you must own the copyright for the images or have
permission to use them in your design.
Terms and Conditions
Entries must be received by 5pm, Friday 5 September, 2014.
Late entries will not be accepted.
The competition winner shall assign to Adelaide Fringe Inc. (“Adelaide Fringe”) in perpetuity all copyright in
the image that is selected as the winning entry (“the image”).
You warrant that you own the copyright in the image and/or parts that comprise the image and are able to
unimpeded assign copyright in full to the Adelaide Fringe.
Adelaide Fringe may at its absolute discretion use part or the entire image for any purpose and in any form
or manner.
Entry forms must provide complete contact information: your name, name of inst itution or design firm (if
applicable), mailing address, telephone, and email. Incomplete information may cause your entry to be
disqualified.
Submissions that do not meet the deadline or technical specifications will be disqualified.
The judges’ decision is final and no correspondence will be entered into.
The winner will be notified by telephone and or email by Friday 26 September, 2014.
2015 POSTER COMPETITION ENTRY FORM
Enter the competition using the online form at at www.adelaidefringe.com.au/poster-design
or fill out the below form and email along with your poster design to
[email protected]
Name:
Company (if applicable):
Address:
State:
Telephone:
Fax:
Postcode:
Mobile:
Email:
Age:
Occupation:
Title of your entry (not essential):
Brief (50-100 word) explanation of your entry (not essential):
Term s and Conditions :
Entries m ust be received by 5pm , Friday 5 September. Late entries will not be accepted. Submissions that do not meet the deadline
or technical specifications will be disqualified. The competition w inner shall assign to Adelaide Fringe Inc. (“the Adelaide Fringe”) in
perpetuity all copyright in the image that is selected as the w inning entry (“the image”).
You w arrant that you own the copyright in the image and/or parts that comprise the image and are able to unimpeded assign cop yright
in full to the Adelaide Fringe.
The Adelaide Fringe may at its absolute discretion use part or the entire image for any purpose and in any form or manner.
Entry forms must provide complete contact information: your name, name of institution or design firm (if applicable), mailing address,
telephone, and email. Incomplete information may cause your entry to be disqualified.
The judges’ decision is final and no correspondence w ill be entered into.
I hereby agree to and will abide by the above competition terms and conditions:
Signature
Date