IX Encuentro REDBIO 2016-PERU

IX Conferencia de la Red Latinoamericana y del Caribe de Biotecnología
Agropecuaria y Forestal (REDBIO)
“ IX Encuentro REDBIO 2016-PERÚ ”
“Biotecnología para el Desarrollo y Uso Sostenible de la Biodiversidad”
Junio 27 – Julio 1, 2016, Lima – Perú.
The Alliance for Science: A Global Initiative for Science-based Communication
Atu Darko
Associate Director for Communications
Cornell Alliance for Science
Department of International Programs, College of Agriculture and Life Sciences
E-mail: [email protected]
Humanity is facing the grand challenge of ensuring access to safe nutritious food for an
ever-increasing population without imposing negative impacts on the environment.
Innovations in agriculture, such as the tools of biotechnology, should help us address this
challenge.
The Alliance for Science aims to unite, engage and empower a network of stakeholders and
partners with the grassroots strategies needed for increased access to biotechnological
innovations. The Alliance uses a people-focused, communications-driven approach to
develop an integrated, global movement that trains and supports knowledgeable,
empowered champions to build effective campaigns in their own regional contexts.
In this presentation, I will share the methods that the Alliance for Science employs in order
to educate and empower communications champions in the field of biotechnology. I will
touch on our global work but will emphasize our programs and opportunities in Latin
America. I will also spend some time discussing how the Alliance for Science is using new
media and a campaign approach to build a global alliance and move the conversation
around agricultural biotechnology toward one that is based on scientific evidence. Finally, I
will present to the audience the Alliance for Science’s latest campaign “Climate for
Change”.