WO R K E XPE R I E N C E COMMUNICATIONS MANAGER 2014- P RE SE N T The National Stone Sand and Gravel Association Alexandria, VA Manage the all online communications for the association including website, email, and social media. Strategize with staff, vendors, and association members to create and optimize online content to align with NSSGA’s bottom line goals. Rebuilt the entire NSSGA website from the ground up and created a robust online communications strategy focused around the website. Also photographer and videographer for NSSGA events. SOCIAL MEDIA COORDINATOR 2 011-14 The National Stone Sand & Gravel Association Alexandria, VA Established NSSGA’s social media presence and revamped the associations entire online strategy. Identified NSSGA’s target audience and key conversions to utilize social media for the benefit of the association. Developed websites and landing pages to host all of NSSGA’s online content and promote NSSGA’s initiatives. LEAD CINEMATOGRAPHER/OWNER 2014- P RE SE N T 8 Media Group Alexandria, VA Started my own videography business after realizing the lack of quality wedding videographers in the DC market. 8 Media Group creates cinematic movie-like wedding films unlike your Uncle Bobs side gig in 1991. ONLINE MARKETING ASSISTANT 2009-11 Atlantic Bay Mortgage Virginia Beach, VA Established the “Mr Lister” program in association with our partner agents to create an online presence for realtors. Developed websites and designed flyers for agents to create an all inclusive marketing plan to increase exposure for their listings. Online Portfolio www.ChrisMCruz.com Telephone +1 (757) 871-8238 SKIL L S Online Content Creation Web Design SEO/SEM Social Media Email Marketing Analytical Reporting Photography Video Production SOFTWARE Wordpress Final Cut Pro Adobe Photoshop Adobe InDesign Google Analytics Google Adwords Microsoft Office EDUCATION Business Administration w/ minor in E-commerce Strayer University 2005-2007 SO C IAL M E DIA www.chrismcruz.com twitter.com/_chriscruz linkedin.com/in/chrismcruz Email [email protected]
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