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DESCRIPCIÓN BIBLIOGRAFICA DEL TFE IALaren
DESKRIBAPEN BIBLIOGRAFIKOA
Año
Grado/Gradua
Urtea
2017
Master/Masterra
Título del TFE
IALaren Izenburua
Plan de negocio de empresa de gestión
deportiva
Autor
Egilea
Apellido primero
Lehen deitura
Equisoain
Titulación
Apellido segundo
Bigarren deitura
Azcona
Nombre
Xabier
Titulazioa
Grado en Administración y Dirección de Empresas/Gradua Enpresen Administrazio eta Zuzendaritzan
Director del TFE
IALaren zuzendaria
UPNA/NUP
Ainhoa Urtasun Alonso
Codirector del TFE
IALaren zuzendarikidea
UPNA/NUP
Abstract (resumen de 100-250 palabras)
otro/beste bat:
Abstract (laburpena 100-250 hitzetan)
This end-of-degree work is based on the
description and elaboration of a business plan of a
new company called GDN SPORT S.L. It is a sports
management company, that is, the company will
be in charge of managing sports facilities and
programs. It is not an innovative business model,
but intuiting the possibilities of the sector I
decided to make this plan to see if a new company
could make a dent.
In order to develop this business plan, I have
resorted to the business plan format suggested by
CEIN for new companies.
This business plan is divided into nine parts where
we can highlight the business idea, the marketing
plan and its analysis of the sector, the human
resources plan, social security and financial
analysis. Finally, some conclusions about the
viability of the company are presented.
Materias o Palabras claves (máximo 5)
Gaiak edo hitz gakoak (gehienez 5)
Izena
Bussines plan, sports center, management, Marketing Mix, modelo canvas