1. Espiritual

Podiatry and OptoGait:
real case of how to get a reference in
the Spanish market
CARLOS TORRES
IMAGEN Y DEPORTE SL
[email protected]
MICROGATE STAFF
Podiatry
What is Optogait
• Diagnostic System
• System For Clinical Analysis
• System for
• Gait and run analysis
• Dynamic proprioception
• Dynamic control
Spanish economic crisis
Spanish podiatry evolution
Spanish running eclosion
Spanish Optogait Pricelist
Incoming into Podyatry Target
PODOACTIVA
PODOACTIVA
PODOACTIVA
PODOACTIVA
Biomechanics labs & High performance centers
Sport sciencies Institutes and biomecanics departament
University Courses
Private bussines courses
Private bussines courses
Pre / post OPTOGAIT adquisition
Custom4.us courses
Whorkshop at Fairs & Symposiums
ECSS
European
College of
Sport
Science.
Junio 2013
Barcelona
Whorkshop at Fairs & Symposiums
Universidad
Complutense
de Madrid
Junio 2013
Whorkshop at Fairs & Symposiums
44 Congreso
Nacional de
Podología
Octubre
2013
Logroño
Whorkshop at Fairs & Symposiums
Congreso
Internacional
Podología
Febrero
2014
Zaragoza
Whorkshop at Fairs & Symposiums
IV International
Conference
NSCA
junio 2014
UCAM Murcia
Whorkshop at Fairs & Symposiums
45 Congreso
Nacional de
Podología.
Octubre 2014
Sevilla
Conclusions
Optogit focused targeted job
=
Sales: 3 times x 2013
(almost in October….)
Spain #1 in Q1,2,3 of 2014
OptoGait Sales
2014
2013
USA
Italy
Germany
Singapore
UK
Colombia
Spain
Hollande
France
Japan
Israel
Arzebaijan
Sweden
Switzerland
China
26,50%
10,27%
9,49%
7,74%
6,72%
6,26%
6,07%
5,10%
4,73%
3,01%
2,48%
1,95%
1,65%
1,63%
1,05%
From #7 to #1 !!
Spain
USA
France
Germany
Italy
UK
Israel
Sweden
Japan
South Africa
Corea
Cina
Singapore
Chile
Austria
19,29%
15,14%
9,87%
8,47%
7,54%
6,27%
4,26%
3,72%
3,61%
3,59%
3,22%
2,32%
2,28%
1,68%
1,60%