Price List (January 2015)

Price List
(English Version)
Jan. 2015
© LINE Corporation
List of Products
Product Type
Ad
Unit
JP
TW
TH
ID
MY
SG
HK
KR
Others
Pick-up
CPI
●
●
●
●
●
●
●
●
-
Standard Plus
CPI
●
-
-
-
-
-
-
-
-
Standard
CPI
●
-
●
-
-
-
-
-
-
Cross Border
CPI
-
-
-
●
●
●
●
●
●
1-Coin
CPI
-
●
-
-
-
-
-
-
-
Rank Boost
CPI
-
●
-
-
-
-
-
-
-
Standard
CPV
●
●
●
-
-
-
-
●
-
Brand Spot
CPV
●
-
-
-
-
-
-
-
-
Official Account
Friends Boost
CPF
●
-
-
-
-
-
-
-
-
© LINE Corporation
*
LINE Free Coins CPI Price List (Jan.)
【Android】
Country
JP
(Japan)
TW
(Taiwan)
HK
(Hong Kong)
TH
(Thailand)
Ad Unit
Campaign Start
Dates *1
Pick Up
Monday – Friday
(slots: no limit)
Standard
Plus
Monday – Friday
(up to 2 slots per day)
*7
Standard
Monday – Friday
(up to 8 slots per week)
*9
Pick Up
Monday – Friday
(up to 2 slots per day)
Campaign
Start Time
*2
11:00(JST)
or
16:00(JST)
Campaign
Period
*3
CPI
(unit
price)
Discount
1week
2.0 USD
11:00(JST) Until end 1.2 USD
or
of new
16:00(JST) period ->1.0 USD
11:00(JST)
or
16:00(JST)
1.0 USD
1-coin
Monday – Friday
(up to 2 slots per day)
Rank Boost
Monday – Friday
(up to 10 slots per
week)
Pick Up
Pick Up
N/A
15 Coins
20,000~
200,000
Could be split to 2 days
*6
Trial Price:
~2015/1/31
1.0 USD
7 Coins
100,000~
Negotiable
*8
30,000~
50,000
Negotiable
*8
20 Coins
10,000~
200,000
Minimum 10,000
per day
*13
1 Coins
20,000~
100,000
Minimum 20,000
per day
*14
5 Coins
150,000
Minimum 25,000
per day
*15
0.8 USD
or
16:00(JST) 1week
0.5 USD
N/A
2weeks
0.4 USD
1week
0.8 USD
or
Monday – Friday
(up to 2 slots per day)
*2,5
Volume discount*10
1 Coin discount*11
HK discount*12
11:00(JST)
11:00(JST) 2weeks
*16
TW discount*17
0.5 USD
20 Coins
0.5 USD
N/A
Standard
Daily Cap
*4
0.8 USD/3 Coins
1.0 USD/5 Coins
1week
1week
User
Number of
Reward
DLs
1week
0.4 USD
© LINE Corporation
5 Coins
5,000~
30,000
N/A
5,000~
200,000
N/A
10,000~
20,000
Minimum 10,000
per day
*18
*
LINE Free Coins CPI Price List (Jan.)
【Android】
Country
Ad Unit
ID
(Indonesia)
Pick Up
MY
(Malaysia)
Pick Up
SG
(Singapore)
Pick Up
KR
(Korea)
2-5 regions
Minimum 6
regions
Campaign Start
Dates *1
Campaign
Start Time
*2
Campaign
Period
*3
1week
Monday – Friday
(up to 2 slots per day)
11:00(JST)
or
2weeks
*16
Pick Up
Cross
Border*19
Tuesday and Thursday
(up to 1 slot per day)
11:00
(JST)
CPI
(unit
price)
Discount
User
Reward
Number of
DLs
*4
*2,5
0.5 USD
10,000~
30,000
0.5 USD
5,000~
15,000
N/A
20 Coins
0.5 USD
3,000~
10,000
0.5 USD
1,000~
30,000
Daily Cap
N/A
0.4 USD
4 weeks
N/A
10 Coins
30,000~
0.3 USD
*1 As a general rule, if the Campaign Start Date lands on a Japanese national holiday, it will be postponed to the next business day. Please check in advance.
*2 Campaign start time are all JST (Japan Standard Time).
*3 Campaign finishes when Campaign period ends or when the target number of DLs are reached, or which ever comes first.
*4 User reward (number of coins) may change according to decision by LINE.
*5 Target number of DLs on the Insertion Order should not be less than the specified minimum DL amount. However, it is possible to exceed the maximum DL amount –
please inquire.
*6 It is possible to split the target number of DLs for Pick-Up campaigns in Japan to be spread over 2 days.
*7 Since the ad unit is on trial period, number of slots may change with a former notice.
*8 Daily cap is negotiable, please contact sales person.
*9 There is no slot limits for New apps.
*10 Discount pricing is applied when partner orders more than 80,000 DLs for a single app. Additional orders (after initial order is processed) will not be applied to the volume
discount.
*11 Discount pricing is applied when client orders more than 50,000 DLs for a single app in addition to applying for a 1 Coin campaign for the same app.
*12 Discount pricing is applied when client orders together with Hong Kong.
*13 For Pick Up menu, daily cap with minimum 10,000 is available (excluding Sat, Sun and Japanese holidays).
*14 For 1-coin menu, daily cap with minimum 20,000 is available (excluding Sat, Sun and Japanese holidays).
*15 For Rank Boost menu, daily cap with minimum 25,000 is available.(excluding Sat, Sun and Japanese holidays).
*16 Campaign Period can be set as either 1 or 2 weeks for Thailand, Indonesia, Malaysia, Hong Kong, Singapore and Korea. Campaign Period does not affect unit price.
*17 Discount pricing is applied when client orders together with Taiwan.
*18 For Standard menu, daily cap with minimum 10,000 is available (excluding Sat, Sun and Japanese holidays).
*19 Campaign not available in JP, TW, TH and CN.
© LINE Corporation
*
LINE Free Coins CPV Price List (Jan.)
【Android】
Country
Ad Unit
Campaign Start Dates
*1
Campaign
Start Time
*2
Campaign
Period *3
CPV
(unit price)
Discount
Monday – Friday
(up to 2 slots per day)
11:00 (JST)
1week
CPV 0.20 USD
100,000~
500,000
Monday – Friday
(up to 2 slots per day)
16:00 (JST)
1week
CPV 0.20 USD
100,000~
500,000
7days
7days
50,000 USD*8
Standard
JP
(Japan)
User
Reward
*5
N/A
Brand Spot
Tuesday and Thursday
(up to 4 slots per week)*6
TW
(Taiwan)
Standard
TH
(Thailand)
Standard
Monday – Friday
(up to 2 slots per day)
Standard
Monday – Friday
(up to 2 slots per day)
KR
(Korea)
Number of
Complete
Views *4
Monday – Friday
(up to 2 slots per day)
11:00 (JST)
16:00 (JST)
or
14days*7
1week
N/A
Option 14days
20,000 USD*7
CPV 0.20 USD
2 Coins
Volume
discount
*9
0.1 USD
11:00 (JST)
1week
11:00 (JST)
50,000~
200,000
CPV 0.15 USD
N/A
or
2weeks
CPV 0.20 USD
25,000~
500,000
10,000~
30,000
*1
*2
*3
*4
*5
*6
*7
As a general rule, if the Campaign Start Date lands on a Japanese national holiday, it will be postponed to the next business day. Please check in advance.
Campaign start time are all JST (Japan Standard Time).
Campaign finishes when campaign period ends or when target number of DLs are reached, or whichever comes first.
Insertion Order should not be less than specified minimum number of Complete Views. However, it is possible to order in excess of the maximum – Please inquire.
User reward (number of coins) may change according to decision by LINE.
Since Brand Spot is still in Trial period, number of slots may change.
There is option to extend release period to 14 days. Slots for extension are limited, please check with sales person in charge before ordering.
2 slots per week could be extended
*8 Pricing is applied for campaigns released within 2015/1/29.
*9 Volume discount will be applied if order is over 100,000 views. Additional orders (after initial order is processed) will not be applied to the volume discount.
© LINE Corporation
*
LINE Free Coins CPV Price List (Jan.)
【iOS】
Country
JP
(Japan)
Ad Unit
Standard
Campaign Start Dates
*1
Monday-Friday
(slots: no limit)*6
Campaign
Start Time
*2
11:00 (JST)
Campaign
Period *3
CPV
(unit price)
Discount
1 week
CPV 0.2 USD
N/A
Number of
Complete
Views *4
User
Reward
50,000~
500,000
3 Coins
*7
*5
*8
*1
*2
*3
*4
*5
*6
*7
As a general rule, if the Campaign Start Date lands on a Japanese national holiday, it will be postponed to the next business day. Please check in advance.
Campaign start time are all JST (Japan Standard Time).
Campaign finishes when campaign period ends or when target number of DLs are reached, or whichever comes first.
Insertion Order should not be less than specified minimum number of Complete Views. However, it is possible to order in excess of the maximum – Please inquire.
User reward (number of coins) may change according to decision by LINE.
Since Standard iOS is still in Trial period, number of slots may change.
Due to trial period, minimum order quantity is 50,000 views for campaigns which start before 2015/1/30. After trial period finishes, minimum order quantity will
be from 100,000 views.
*8 For campaigns which start before 2015/1/30, reward coins will increase from 2 -> 3 coins.
© LINE Corporation
*
LINE Free Coins CPF Price List (Jan.)
【Android/iOS】
Country
JP
(Japan)
*1
*2
*3
*4
*5
*6
*7
Ad Unit
Official
Account
Friends
Boost
Campaign Start Dates
*1
Tuesday and Thursday
(2 slots per )*6
Campaign
Start Time
*2
11:00
Campaign
Period *3
1 week
CPF
(unit price)
CPF 0.25 USD
Discount
Trial Price until
2015/1/29
0.2 USD
Number of
Complete
Views *4
User
Reward
100,000
1 Coin
*5
*7
As a general rule, if the Campaign Start Date lands on a Japanese national holiday, it will be postponed to the next business day. Please check in advance.
Campaign start time are all JST (Japan Standard Time).
Campaign finishes when campaign period ends or when target number of DLs are reached, or whichever comes first.
Insertion Order should not be less than specified minimum number of Complete Views. However, it is possible to order in excess of the maximum – Please inquire.
User reward (number of coins) may change according to decision by LINE.
Since CPF is still in Trial period, number of slots may change.
Period covered is campaigns which launch between 2014/12/23-2015/1/29.
© LINE Corporation
*
From Application to Campaign Launch
Please send us details of the app or video intended to be
promoted on LINE Free Coins. We will conduct a review on
suitability.
STEP 1
Review
STEP 2
Fix Date
STEP 3
Application
Please submit your application form (Insertion Order) at least
5 business days before date of commencement.
STEP 4
Publication
Material
Please fill out the publication form and submit all relevant
materials. (For CPV, final video will be reviewed at this point)
STEP 5
Report
The Free Coins reporting tool (dashboard) login details will
be provided before commencement.
STEP 6
Campaign
Launch
Campaign will generally start from 11:00 am (JST) on the
date of commencement.
Please contact us with your preferred campaign start date
and we will inform you on its availability.
※1. Application (Insertion Order) and submission of publication material must be completed at least 5 business
days prior to campaign commencement.
※2. Application (Insertion Order) is to be received via email with no exception. Reservations for slots are
processed in the order they are received. (Please include [email protected] in CC)
※3. Reservation period is a maximum of 5 business days. Payment must be completed within the reservation
period, otherwise the slot reservation will be cancelled.
※4. Please download the publication material template from here: http://freecoins.line.me/en/mediaguide
© LINE Corporation
*
For Further Details
 Cancellation Policy
We do not accept cancellations or change in campaign dates once the application is processed.
 Applications (Insertion Order)
Before submitting your application, clients must agree to the following:
Basic Terms and Conditions of LINE Business Partners
http://freecoins.line.me/docs/contracts/line_freecoins_basic_jp.pdf [Original Japanese]
http://freecoins.line.me/docs/contracts/line_freecoins_basic_en.pdf [English Translated]
Specific Terms and Conditions of LINE Services for Business Partners: "LINE Free Coins”
http://frecoinse.line.me/docs/contracts/line_freecoins_specific_jp.pdf [Original Japanese]
http://freecoins.line.me/docs/contracts/line_freecoins_specific_en.pdf [English Translated]
Guideline of LINE Free Coins
http://freecoins.line.me/guideline/ja/ [Original Japanese]
http://freecoins.line.me/guideline/en/ [English Translated]
 Inquiries
Please contact our sales representative to discuss your advertising needs.
Email: [email protected]
© LINE Corporation
*